For Australian hospitality entrepreneurs

Know before
you invest.

Independent feasibility reports for café, restaurant, bar, and hotel founders — before you sign the lease.

Get your report — $997 See how it works
15–20 page custom report Delivered in 5–7 business days Australia-wide

Most concepts fail before they open.

Not because the idea was bad — because nobody pressure-tested it properly before money was committed.

You're guessing on location

Foot traffic looks fine when you visit on a Saturday. But what about Tuesday at 8am? What about the café three doors down that's been there for six years?

The numbers feel impossible to work out

How many covers do you need to break even? What's a realistic rent for that site? What will staff actually cost you? These aren't simple questions.

You don't know what you don't know

Zoning issues. Noise restrictions. A competitor opening nearby. The compliance steps that add months to your timeline. These surprises are expensive.

Every question answered
before you commit.

A 15–20 page report built specifically around your concept and location. Not a template — actual research.

01

Location & Foot Traffic

Who walks past, when, and whether they match what you're selling.

02

Market Demand

Is there genuine demand for your concept in this area — or is it already saturated?

03

Your Competition

Who's already there, what they're doing well, and where the gap is.

04

Revenue & Cost Projections

Realistic numbers: what you need to make, what it'll cost, and when you'd break even.

05

Lease & Site Risk

Red flags in the site, the lease, or the location that could cost you later.

06

Go / Refine / Pause Verdict

A clear recommendation — based on evidence, not gut feel.

Simple from start to finish.

You don't need to do any research. That's our job.

01

Fill in a short brief

Tell us about your concept, your location, and what you're trying to figure out. Takes 5 minutes.

02

Quick discovery call

A 15-minute chat so we understand exactly what matters most to you before we start.

03

We do the research

You get on with your life. We dig into your location, your competition, and your numbers.

04

Report + walkthrough

Your report lands in 5–7 business days. We walk you through it on a 30-minute call.

Free download

7 Things to Research Before Opening a Café in Australia

A free pre-launch checklist covering the seven areas that actually determine whether a café will work — and the one question you should be able to answer before you commit.

Download free checklist →
Free PDF checklist

One report. One price.
No surprises.

Straightforward pricing. No retainers, no add-ons you didn't ask for.

Feasibility Report
$997
AUD — one-time payment
  • 15–20 page custom PDF report
  • Delivered in 5–7 business days
  • 30-minute walkthrough call included
  • One round of revisions included
  • Covers all venue types — café, restaurant, bar, hotel
Get started →

Work begins once payment is confirmed. Full refund if we haven't started.

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Hi, I'm Alex.

I've spent years across business strategy, consulting, and the hospitality industry — sitting on both sides of the table.

I started MarketOnDemand because I kept watching smart, hardworking people lose serious money — not because their idea was bad, but because nobody helped them pressure-test it before they committed.

Big consulting firms do this work — but they charge $30k+ and only work with large operators. MarketOnDemand does the same rigorous research, in plain language, priced for the founder who's about to risk their own money.

Alex Macey Founder, MarketOnDemand

Ready to know before you invest?

Fill in a short brief and we'll be in touch within 24 hours to get started.

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